![Smith-Gilbert Gardens Bonsai Garden | Branding and Design by Clementine Creative Agency | Kennesaw, GA](https://clementinecreativeagency.com/wp-content/uploads/2023/05/Smith-Gilbert-Gardens-Header-jpg.webp)
A Brand in Bloom
Client | Smith-Gilbert Gardens, City of Kennesaw, GA
By Clementine | Logo and Identity Design
![Smith-Gilbert Gardens Butterfly Garden | Branding and Design by Clementine Creative Agency | Kennesaw, GA](https://clementinecreativeagency.com/wp-content/uploads/2023/05/Smith-Gilbert-Gardens-Butterflies-jpg.webp)
The Story
As a City of Kennesaw Botanical Garden, Smith-Gilbert Gardens is best known for its unique bonsai collection, butterfly garden and fine art exhibits. A one-of-a-kind destination for the city blending nature, art and history, the Garden sought a fresh face to bring its multi-faceted story to a broader market.
![Smith-Gilbert Gardens](https://clementinecreativeagency.com/wp-content/uploads/2023/05/20210706_162117-jpg.webp)
![Smith-Gilbert Gardens Logo Design | Branding and Design by Clementine Creative Agency | Kennesaw, GA](https://clementinecreativeagency.com/wp-content/uploads/2023/05/253078186_631137704571255_6939805495255067420_n-jpeg.webp)
The Work
Smith-Gilbert’s new logo identity is as fresh, welcoming and rich in attractions as the garden itself. Inspired by a mandala, the icon is assembled of symbols of the Garden’s core parts: a hummingbird representing hummingbird and wild bird conservation, a butterfly for pollinator friendly designs, a flower for the theme gardens and a leaf for its important plant collections. A rich, botanical inspired color palette is both fresh and sophisticated maximizing both appeal and versatility in the design.
![Smith-Gilbert Gardens Logo Emblem | Branding and Design by Clementine Creative Agency | Kennesaw, GA](https://clementinecreativeagency.com/wp-content/uploads/2023/05/Screen-Shot-2022-05-23-at-11.35.54-PM-jpg.webp)
Awards
Gold Award, Logo Design, American Graphic Design Awards