Plucked off the shelf or delivered to the doorstep, packaging is often one of a customer’s most tangible interactions with a brand. If you really can judge a book by its cover, then what story does your brand’s packaging tell? Listen in as Creative Director Merissa and Graphic Designer Paula unwrap the best ways to convey your brand voice through packaging design and how to amplify the power of the packaging experience.
Plucked off the shelf or delivered to the doorstep, packaging is often one of a customer’s most tangible interactions with a brand. If you really can judge a book by its cover, then what story does your brand’s packaging tell? Listen in as Creative Director Merissa and Graphic Designer Paula unwrap the best ways to convey your brand voice through packaging design and how to amplify the power of the packaging experience.