Clementine Takes Top Honors for Branding and Web Design
The Clementine bunch is excited to have earned three award recognitions at this year’s Hermes Creative Awards honoring a diverse range of creative work including the Windsong Homebuilder Rebranding Project, ChefAdvantage B2B Website and Holly Springs Town Center destination government website.
Windsong | Gold Award, Company Branding
An iconic name in Atlanta homebuilding since 2003, Windsong was poised to launch an exciting new chapter – expanding the brand from its traditional focus solely on the active adult housing market for those ages 55 and up to embrace multi-generational living with offerings for all ages.
Built on an extensive foundation of market research including focus groups as well as personal interviews with critical audiences and existing customers to thoroughly understand the brand’s real connection points, Windsong’s striking new branding suite is anchored in a new logo design that combines modern, friendly typography with a a soft botanical element that brings movement and color to the design, subtly evoking a soft breeze and the changing of the seasons. A fresh yet earthy color palette further grounds the design and amplifies the new tagline “Homes for Life” which underscores the brand’s commitment to homes and communities that live well for every season of life.
See more of Windsong’s award-winning brand suite in our portfolio here.
ChefAdvantage | Gold Award, Website Overall B2B
ChefAdvantage is a leading provider of delivered meal service and onsite dining programs for premier childcare centers and K-12 independent schools in metro Atlanta and across the Southeast. The brand’s now award-winning new custom website design sought to bring both the food and the chef-driven passion behind it into the spotlight for the first time, capturing attention in a competitive B2B landscape with a feast of brand storytelling that sets ChefAdvantage apart from more institutional food service competitors. This site not only looks great but it works hard, not only driving lead generation but also servicing ChefAdvantage’s existing client vase through school-specific private landing pages and secure online lunch ordering.
See more creative work for ChefAdvantage in our portfolio here.
Holly Springs Town Center | Honorable Mention, Website Overall Government
A cornerstone of the economic development plan for the city of Holly Springs, GA, Holly Springs Town Center was conceived as an iconic hub incorporating a new City Hall, events green, and amphitheatre as well as retail, restaurants and residential components – all to create a new thriving heart where the community can connect and enjoy.
As the Town Center was moved from planning into an active construction phase, the website has evolved with it becoming a burgeoning hub for ongoing community engagement, project updates, community events and more. With vibrant visuals and kinetic motion graphics, this custom website design captures the dynamic energy, lively spirit, and fun for all that will be the heart of Town Center.
Learn more about our destination marketing work for Holly Springs Town Center in our portfolio here.
