Peachtree Corners Town Center Brand Suite
Peachtree Corners Town Center, Fuqua Development | Atlanta, GA
Crafting a brand story takes time but, in the case of Peachtree Corners Town Center, that was the one thing in short supply. Clementine was enlisted just a few weeks before the center’s completion and ribbon-cutting to create a comprehensive marketing suite that this destination could leverage going forward. Building on the foundation of an engaged community and robust events plans, the story began with a fresh, geometric logo design combining classic text, active curves and a touch of green – representing the Town Green located at the heart of the center and home to many of its events.
Next came a robust web and social media presence. A fully responsive website design was implemented to showcase the more than two dozen merchants and activities on offer at Town Center. With a map to help visitors navigate their visit and explore their favorites and an individual spotlight for each establishment, the website is fully geared towards allowing users to discover and plan their visit.
Finally, a dynamic and visually arresting social media presence brings Peachtree Corners Town Center to life everyday – ensuring there’s always something new to discover for a steadily growing audience of shoppers, foodies and followers.
See the brand suite in action on the Peachtree Corners Town Center website.