Main Street Gone Modern
Client | South on Main, JW Collection, Atlanta, GA
By Clementine | Print Brochure
The Story
South on Main is a meticulously designed new urban village just a sidewalk from all the shopping, dining and entertainment of the thriving main street district of Woodstock, GA that combines downtown living with fresh, green appeal.
The Work
A balance of hometown comfort and refined appeal characterize the custom brochure package for South on Main. A naturally inspired color palette and textured, uncoated stock reflect the neighborhood’s anchor in its green surroundings which incorporate a network of parks, community gardens and trail connections. Large bold imagery highlights the charming historically-inspired architectural designs creating an inviting main street character.
Classic yet fresh, simple yet sophisticated, the brochure mirrors the story of the neighborhood itself in renewing timeless concepts for the modern day.
The Results
South on Main’s impressive yet practical brochure serves as the anchor of storytelling materials for its sales team who have sold more than 100 new homes in this new urban destination.
Client Feedback
From John Wieland, Founder
“Fabulous! I think the brochure looks absolutely outstanding. Really informative and classy and attractive and so forth. Many thanks for a great execution!”