East of Main Sales Center

East of Main Sales Center at the Historic Manning House

Client::

The Providence Group | Atlanta, GA

Task::

Create and implement a unique combination of graphics and furnishings to transform a restored historic home into a sleek yet comfortable sales center environment for the client’s new home development. The sales center concept and construction is a reflection of the client’s product itself – newly built homes and townhomes nestled in a historic main street district. Likewise, the graphic displays layer old and new with clean acrylic panels and imagery on steel cabling, set from the home’s traditional picture rail. A dramatic illustration-style map is applied directly to the wall and topped with more modern icons in a crisp, refined color palette. Acrylic panels detailing the neighborhood’s home collections also showcase printed drawings attached via magnets – adding texture as well as allowing for easy updates. Finally, clean modern furniture lines mix with the space’s beautifully restored historic details for an eclectic, sophisticated feel that is still warm and welcoming.

Learn more about East of Main here.

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